Purpose The logistics sector in Ghana, which forms the core wheel of trade, is facing significant pressure to embrace sustainable logistics practices in the quest to effectively pursue sustainable development objectives such as responsible production and consumption (goal 12), climate action (goal 13) and the preservation of life on land (goal 15). Till date, it is unclear how pressures from internal and external supply chains of firms shape their green logistics practices (GLP). This study, therefore, examines the influence of supply chain pressures (SCPs) (internal and external) on GLP. Drawing on institutional and resource orchestration theories, the study further theorizes the mediating role of green strategic alliance (GSA) under varying conditions of corporate green culture (CGC). Design/methodology/approach The covariance structural equation modeling (AMOS) was employed to analyze survey data collected from 208 managers of logistics firms in Ghana. Findings The results showed that pressure from supply chain stakeholders (internal and external) significantly influences GLPs among logistics firms. The results further showed that GSA partially mediated the influence of SCPs (internal and external) on GLPs. Finally, the findings showed that the effects of SCPs on GSA and GSA on GLP are amplified at high levels of CGC. This implies that firms with strong green culture respond to internal and external pressures through strategic alliances to implement sustainable logistics practices. Originality/value This study advances the supply chain stakeholder pressures and green logistics management literature by theorizing and validating new mechanisms required to effectively respond to sustainability pressures through strategic alliances and green-oriented culture to facilitate GLP. The paper also offers a valuable contribution to institutional and resource orchestration theories useful for both academics and practitioners.
Tetteh et al. (Wed,) studied this question.