Background and Aim: Hunan regional culture, deeply rooted in history, plays a significant role in shaping the identity and artistic expressions of traditional Chinese music, particularly guzheng. This study aims to analyze the status of Hunan-style guzheng music inheritance under the influence of Huxiang culture, identify the difficulties in its transmission, and explore the potential opportunities for its revitalization and sustainable development in the modern era. Materials and Methods: The research employs both qualitative and quantitative methodologies. Literature analysis was used to review academic papers and reports related to Hunan guzheng music. A SWOT analysis framework was applied to evaluate internal strengths and weaknesses as well as external opportunities and threats. Additionally, a questionnaire survey was conducted with 400 respondents to understand public awareness, attitudes, and perceptions regarding Huxiang-style guzheng music. Results: Survey results show that 36.139% of participants understand Hunan-style guzheng music, but over 60% only have superficial knowledge. While 67.327% believe it is widely disseminated, concerns remain regarding limited teaching materials, talent gaps, and ineffective communication channels. SWOT analysis highlights rich cultural resources and potential for digital integration as strengths and opportunities, while modernization pressure and competition from other schools pose significant threats. Conclusion: The inheritance of guzheng music in Hunan is both a cultural responsibility and a modern challenge. Strategic development in education, digital platforms, and cross-disciplinary innovation is essential. Efforts should focus on modern reinterpretation, immersive experiences, and integration with popular culture to ensure long-term sustainability and broader public engagement with Hunan-style guzheng.
Yidan et al. (Fri,) studied this question.