Community Engagement and Mobilization in Crisis Communication: Strategies for Inclusive and Resilient Response

Key Points

Effective crisis communication improves when community engagement is prioritized, fostering resilience in populations.
The strategies highlighted include involving local leaders and establishing two-way communication channels with vulnerable groups.
Case studies from events like the Ebola outbreak and Hurricane Katrina illustrate the successful application of these strategies.
Integrating community engagement into crisis frameworks enhances emergency response efforts and builds public trust.

Abstract

Community engagement and mobilization are critical to effective crisis communication, particularly in low-resource environments. This article explores strategies for involving local leaders and influencers, coordinating volunteer networks, establishing two-way communication channels, and ensuring inclusive outreach to vulnerable populations. Case studies—including the Ebola outbreak in West Africa, the 2015 Nepal earthquake, Hurricane Katrina, and COVID-19 public health interventions—illustrate practical applications. Integrating community engagement into crisis communication frameworks enhances public trust, fosters resilience, and strengthens the overall effectiveness of emergency response efforts.

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Cite This Study

Anna Neya Kazanskaia (Wed,) studied this question.

synapsesocial.com/papers/68dc26268a7d58c25ebb3322 https://doi.org/https://doi.org/10.64357/neya-gjnps-crcmengcm-07