This study investigates the challenges and potential strategies for preserving and innovating Teater Bangsawan, a traditional Malay theater in South Sumatra, Indonesia, amidst the pressures of modernization and globalization. Employing a case study approach, this research combines data from focus group discussions (FGDs), in-depth interviews with cultural stakeholders, and document analysis to explore the cultural and artistic dimensions of Teater Bangsawan. The methodological framework follows Yin's guidelines for qualitative inquiry, focusing on why and how this cultural form has diminished in modern society, particularly among the younger generations. The findings reveal that Teater Bangsawan faces significant challenges, including declining audience interest, inadequate financial and institutional support, and the perception of traditional art as outdated. Despite these obstacles, this study identifies the potential for preservation by integrating innovative elements into its artistic and performative aspects. Suggestions include adopting modern stage technologies, expanding narrative flexibility to incorporate contemporary issues, and leveraging digital platforms for wider accessibility of the plays. The study concludes that the survival of Teater Bangsawan hinges on balancing cultural preservation and modern innovation. A strategic approach that combines traditional elements, artistic evolution, and technological integration is imperative. Furthermore, government policies and educational initiatives play crucial roles in fostering appreciation and sustainability in traditional performing arts. This study highlights that effective modernization, while retaining cultural authenticity, can reposition Teater Bangsawan within Indonesia’s dynamic cultural landscape, ensuring its relevance and appeal for future generations.
Nurhayati et al. (Sun,) studied this question.
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