Mobile money payments have become increasingly popular in Kenya, especially among middle-class households as a convenient and secure alternative to traditional banking methods. This study employed a mixed-method approach combining quantitative data from survey responses with qualitative insights from in-depth interviews to explore the motivations and experiences of mobile money users. A notable finding was that middle-class Kenyan households conducted an average of 10 transactions per month through mobile money platforms, highlighting its widespread adoption as a financial tool. The study underscores the importance of understanding both transaction frequency and security concerns to enhance mobile money services for this demographic. Policy makers should focus on improving security features and promoting awareness campaigns about the benefits of using mobile money among middle-class Kenyan households.
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Otwali YANG
Kamau Kanja
Mwinyiminyu Odinga
Jomo Kenyatta University of Agriculture and Technology
Pwani University
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YANG et al. (Fri,) studied this question.
www.synapsesocial.com/papers/69a67ed1f353c071a6f0a495 — DOI: https://doi.org/10.5281/zenodo.18821510
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