AI Search Is Here

Key Points

• The aim is to explore how AI is transforming traditional search methods and analyze its implications across various sectors.
• Analyzed traffic data and click-through rate (CTR) studies from multiple industries.
• Categorized impact across eight industry sectors and over 80 sub-categories.
• Documented case studies of specific platforms affected by this shift.
• Provided a timeline and classified the impacts of AI on search.
• Documented the replacement of traditional search by AI across various website types.
• Identified platforms like Stack Overflow and WebMD as casualties of this change.
• Outlined four strategic options for organizations to adapt to this shift.

Abstract