Purpose: This study adds a historical yet contemporary perspective to the debate on corporate social responsibility (CSR) in family firms (FF). This study aims to explore the quantitative and qualitative research maps of CSR in FF, as presented in the literature. The authors present a thematic map of CSR in FF research, including stakeholders of CSR in FF, socioeconomic wealth creation by CSR in FF, disclosures and reporting of CSR in FF, and the association between socioemotional wealth in FF and CSR. Design/Methodology: This study uses a systematic literature review to analyze CSR in FF from historical, contemporary, and theoretical perspectives. Bibliometric analysis maps the publication landscape, including citation and keyword analyses of the most popular journals, authors, and countries. Cluster analysis conducted using VOSviewer, mapped with manual content analysis, revealed the thematic clusters of the research field. Findings: The content analysis of the management literature on CSR in FF reveals four primary clusters: (a) CSR in FF stakeholders, (b) socioeconomic wealth creation through CSR in FF, (c) disclosure and reporting of CSR in FF, and (d) socioemotional wealth in FF and CSR. Based on the gaps identified through thematic analysis, we also present future research directions that broadly contemplate “what is” and “what can be” in boosting CSR in FF through strategic incentives and programs. Originality/Value: This study comprehensively and objectively analyses contemporary management literature on CSR in FF from a historical perspective. This study combines bibliometric mapping and content analysis to provide a holistic understanding of CSR research in the FF industry and future research opportunities.
Agarwal et al. (Wed,) studied this question.