Entrepreneurship Education in Film and the Creative Industries

Entrepreneurship education in film and the creative industries refers to a set of pedagogical approaches, curricula, and institutional frameworks designed to foster entrepreneurial mindsets, competencies, and practices among students and professionals operating within the cultural and creative industries (CCIs). Going well beyond conventional business training, entrepreneurship education in this context encourages learners to identify opportunities for value creation—cultural, social, and economic—to develop sustainable modes of creative practice, and to engage critically with the markets, institutions, and communities that constitute the contemporary creative economy. Within film studies and adjacent disciplines such as media production, design, music, and the visual arts, entrepreneurship education plays an increasingly prominent role in preparing graduates for careers characterised by self-employment, project-based work, portfolio careers, and the continuous negotiation of artistic autonomy with the imperatives of professional sustainability. This entry aims to compile and organise existing knowledge on entrepreneurship education as it applies to the CCIs, with particular attention to the film and audiovisual sector, drawing on academic literature, European policy frameworks, and empirical industry evidence. The entry uses a narrative literature review approach, synthesising scholarly works from the fields of education, cultural economics, and creative industry research alongside institutional documentation and policy instruments, in order to provide a systematic and accessible account of the current state of knowledge in this area.