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Michael Saren | Synapse

MS

Michael Saren

Consumer Behavior in Brand Consumption and Identification

Birmingham City University

About

Research focus

Consumer Behavior in Brand Consumption and Identification

Impact

141 pubs · 3,987 cites · h-index 36

Affiliations

Work Experience

Birmingham City University

2026 - Present

University College Birmingham

2026 - Present

University of Birmingham

2022 - Present

University of Leicester

2006 - 2025

Selçuk University

2019 - 2019

Publications