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This article presents the findings of a comparative study on the values articulated in the New Year addresses of the political leaders of Russia and China. The research addresses the challenge of identifying the determinants that influence their choices within epideictic texts. An analysis of the New Year addresses delivered by Vladimir Putin and Xi Jinping from 2019 to 2023, approached from a linguo-axiological perspective, has highlighted the concepts of PEOPLE and GOVERNMENT, indicating the significance of themes related to the populace and representatives of authority in the political discourses of both countries. It is demonstrated that these congratulatory speeches actualize vital, political, national-cultural, moral-ethical, economic, and ecological concepts. Among these, the Russian President’s addresses place the greatest emphasis on the representation of moral-ethical concepts, while the Chinese leader’s addresses provide a more detailed presentation of political concepts. It has been revealed that in the speeches of the Chinese political leader, the concept of GOVERNMENT is verbalized through references to the country’s political party and through the expression of personal sentiments using the first-person singular pronoun. The results of this study have identified both objective and subjective factors that determine the selection of value dominants reflected in the New Year addresses of the political leaders of Russia and China.
Melnik et al. (Tue,) studied this question.