Research on the Inheritance and Innovation Path of Minority Culture from the Perspective of Rural Revitalization: A Case Study of Nanhua Yi Embroidery Culture

As one of the traditional Chinese crafts, Yi embroidery carries rich cultural connotation and historical value. In recent years, with the implementation of rural revitalization strategy, the protection and inheritance of Yi embroidery culture has become an urgent problem to be solved. Through field research and literature research, this paper takes Nanhua County as an example to explore the artistic characteristics and specific contents of Nanhua embroidery culture, and discusses the characteristic development measures, difficulties faced in the development process and future innovation paths of Nanhua Yi embroidery culture from the perspective of rural revitalization. For the inheritance and innovation of Yi embroidery culture, the author puts forward the following paths: government departments take the lead to increase investment, and multi-subjects cooperate to participate in the construction of embroidery cultural innovation system; With the help of brand effect to enhance market competitiveness, combined with popular elements such as national style to broaden the industrial space; With the rural revitalization policy as the starting point, promote the embroidery industry and other industries embedded development; Develop the digital protection and inheritance of Yi embroidery culture. In the future, it is also possible to further explore the value and significance of Yi embroidery in contemporary society, integrate Yi embroidery into a broader framework of cultural heritage protection, carry out interdisciplinary research, and combine the knowledge of anthropology, sociology, cultural heritage protection and other fields to deeply explore the multidimensional significance and complexity of Yi embroidery culture.