Communal versus Individuating Exercise: Age Differences in Responses to Messaging About Group Exercise Programs.

Key Points

• The aim is to compare older and younger adults' responses to communal versus individuating exercise program messaging.
• Collected ratings of exercise program types from older and younger participants
• Compared preferences for communal and individuating messaging
• Analyzed age-related differences in responses
• Older adults preferred communal programs over individuating ones
• Younger adults showed no significant preference between the two types
• Communal messaging may effectively engage various age groups in exercise