This paper focuses on the international communication practices of broadcasting and hosting in the AI era, with "technology empowerment" and "cultural translation" as its core. Through case analysis, it examines their achievements and challenges in telling China's technological innovation stories well, and constructs a three-dimensional strategic framework of "intelligent communication-narrative translation-human-machine collaboration". The study indicates that enhancing communication efficiency through AI is essential to resolve cultural discount via accessible expression, while leveraging human-machine collaboration to balance technological advancement with humanistic warmth, providing references for strengthening the international influence of China's technological narratives.
Wang Yue (Wed,) studied this question.