The ever-expanding boundaries of visualization fuel discussions about objectivity and subjectivity in imaging techniques. This paper aims to introduce practical examples from the University of Applied Arts Vienna‘s Science Visualization Lab and spark discussions about the representation, presentation, and translation of humanity's scientific knowledge. Historically rooted in science communication through documentary films, the lab has expanded its creative field to engage recipients more directly. In recent years, the metaphorical 'fourth wall' has been broken down, introducing a wider range of artistic strategies to present essential and universally significant topics for humanity. With these strategies, the lab seeks to bring the world of science closer to various audiences. These visual and other sensory translations of scientific data open up debates in both art and science about the didactic, subjective, or objective nature of art-science presentations. The discussion about the context in which scientific data is presented to audiences is essential for research and development in visualising science.
Martina Fröschl (Sat,) studied this question.
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