The evolving labour market is generating risks related to organizations’ inability to adapt to emerging trends. Changes in employees’ needs and priorities pose significant challenges for companies, and failure to address these challenges may threaten organizational survival. Fundamental differences in the labour market arise from generational diversity, as older workforce participants often exhibit characteristics that are markedly different from those of younger generations. This article presents the key generational differences observed in the labour market. In the scientific literature, generations are defined inconsistently, and even greater variation is evident in the context of the labour market. The lack of a unified measurement framework creates risks for businesses: an inability to accurately identify generational groups may lead to delayed decision-making or even a complete failure to act. Identifying generational differences enables the development of stronger organizations that are responsive to diverse employee needs and capable of proactively recognizing potential risk trajectories. The adaptation of organizational development practices to different generational groups is therefore essential for achieving business success. This article aims to harmonize theoretical and practical perspectives on generational diversity, thereby facilitating organizational adaptation to a rapidly changing business environment.
Gabrielė Kubričenkaitė (Mon,) studied this question.
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