Objectives/Goals: The WF DICQI team uses targeted messaging across many platforms to inform investigators across the Advocate Health (AH) enterprise of available programs and services, turning research into action. Translational science is valued at Wake Forest University School of Medicine, the academic core of AH. Methods/Study Population: The DICQI team partners with all Wake Forest CTSI teams to create tailored communication and dissemination plans for their resources and initiatives, designed to help investigators translate research into practice. Participants include program leaders, staff, and high users of CTSI services. Efforts focus on interviewing previous program participants and producing related articles, alongside developing targeted plain language messaging for internal newsletters, social media, and providing customized flyers and email content. This initiative enhances awareness among investigators along with driving engagement and collaboration. Results/Anticipated Results: These dissemination strategies motive investigators to use CTSI resources and engage in continuous learning. An increase in CTSI service usage is expected after implementing the dissemination plans. Plain language messaging and visually appealing graphics make scientific findings more accessible to a broader audience, so increased engagement on social media is also anticipated. These efforts make it easier for readers to understand research findings, apply them, and encourage collaboration. We will work with more AH centers and programs to create tailored plans and amplify the impact of WF CTSI. We plan to share our approach with other institutions, fostering collaboration nationwide. Discussion/Significance of Impact: The WF CTSI DICQI’s dissemination efforts are designed to increase awareness and utilization of available resources, which will drive more robust research from investigators, and more engagement from a broader audience, bridging practice–research collaboration across the AH enterprise.
Burns et al. (Wed,) studied this question.