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This paper concerns utility functions for money. A measure of risk aversion in the small, the risk premium or insurance premium for an arbitrary risk, and a natural concept of decreasing risk aversion are discussed and related to one another. Risks are also considered as a proportion of total assets.
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John W. Pratt
Boston University
Econometrica
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John W. Pratt (Mon,) studied this question.
synapsesocial.com/papers/6a09b57a16dfdfe7ed344edf — DOI: https://doi.org/10.2307/1912743