Task Conditions, Response Formulation Processes, and Response Accuracy for Behavioral Frequency Questions in Surveys

Journal Article TASK CONDITIONS, RESPONSE FORMULATION PROCESSES, AND RESPONSE ACCURACY FOR BEHAVIORAL FREQUENCY QUESTIONS IN SURVEYS Get access SCOT BURTON, SCOT BURTON SCOT BURTON is Assistant Professor, Department of Marketing, 3127 CEBA, Louisiana State University, Baton Rouge, LA 70803-6314 Search for other works by this author on: Oxford Academic Google Scholar EDWARD BLAIR EDWARD BLAIR EDWARD BLAIR is Associate Professor, Department of Marketing, University of Houston, Houston, TX 77004 Search for other works by this author on: Oxford Academic Google Scholar Public Opinion Quarterly, Volume 55, Issue 1, SPRING 1991, Pages 50–79, https://doi.org/10.1086/269241 Published: 01 January 1991