Home
Explore
Journal Club
Trending
More
Synapse
⌘+K
Synapse
Language
English
English
CC
Cele C. Otnes
Consumer Behavior in Brand Consumption and Identification
University of Illinois Urbana-Champaign
Share
Follow
Claim This Profile
About
Research focus
Consumer Behavior in Brand Consumption and Identification
Impact
174 pubs · 4,478 cites · h-index 32
Affiliations
University of Illinois Urbana-Champaign
University of Chicago
Equilibrium Research
See all
Publications