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September 24, 20250 citationsOpen Access

MOON: Generative MLLM-Based Model Enhances E-Commerce Product Understanding

MOON: Generative MLLM-based Multimodal Representation Learning for E-commerce Product Understanding

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Authors

DZDaoze ZhangZNZhengchao NieJLJianyu Li

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Overview

Generative model improves product representation in e-commerce, utilizing multimodal techniques and zero-shot capabilities.

Key Points

  • MOON significantly enhances product understanding through generative multimodal large language models.
  • Our model achieved competitive zero-shot performance in various tasks, indicating strong generalization abilities.
  • The unique Mixture-of-Experts module helps focus on aspect-specific product features while reducing noise.
  • The introduction of a large-scale multimodal benchmark accelerates evaluation across diverse product understanding tasks.
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Cite This Study

Zhang et al. (2025) studied this question.

synapsesocial.com/papers/68d6e1978b2b6861e4c40359https://doi.org/10.48550/arxiv.2508.11999
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