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Abstract The article indicates a shift in Turkey’s foreign policy initiated by the Justice and Development Party (AKP). Unlike its predecessors, the AKP aims to safeguard its interests not solely through traditional political alliances but also via “soft power” mechanisms. It employs a strategy of emotive communication through identity, religion, language, and culture and seeks to engage segments of the diverse Turkish diaspora, encouraging their support for the AKP.
Hüseyin Çiçek (2024) studied this question.