The article focuses on the study of leadership in Ukrainian enterprises during wartime, examining risk profiling and adaptive relocation practices. The relevance of the issue is determined by the unprecedented challenges of war, which combine financial, personnel, operational, and security risks. The aim of the study is to distinguish a typology of enterprise risk profiles and to assess their impact on relocation strategies. The research object comprises Ukrainian companies from various industries and regions that participated in an online survey (606 respondents). The information base includes original empirical data processed using cluster, correlation, and scenario analysis methods. The main results revealed the existence of two distinct clusters of risk profiles: a balanced, medium-intensity cluster and a high-risk, multi-factor cluster. It was found that the first cluster is associated with adaptive leadership and internal relocation strategies, while the second corresponds to existential leadership and radical decisions on external relocation. Furthermore, the partial role of financial and legal risks as deterrents to relocation has been confirmed, shaping the basis for local adaptation. The scientific novelty of the article lies in combining quantitative risk analysis with behavioral interpretations of leadership under conditions of uncertainty. The practical significance of the study lies in developing recommendations for differentiated state support policies aimed at preserving business resilience in Ukraine. The prospects for further research include a comparative analysis of crisis leadership in other countries, the integration of ESG determinants into relocation decisions, and the assessment of the role of digital technologies in supporting managerial strategies.
Polishchuk et al. (2025) studied this question.