A situational individual’s mental state contains the dynamic interaction between explicit, conscious cognitive processes and implicit automatisms that develop outside of consciousness. The influence of implicit and unaware processes, often underestimated, manifests itself in the speed with which we process information, in immediate emotional responses, and in the emergence of intentions even before they are accessible to awareness. The brain activity that precedes a decision manifests itself several milliseconds before the subject reports the conscious intention to act. This phenomenon highlights how awareness emerges after the decision-making process. The Quantum Cognition model proposes an alternative theoretical framework to classical logic to explain complex cognitive phenomena such as ambivalence, overlapping intentions, and sudden changes in perspective. The aim of this paper is to propose the QC model as a powerful formal strategy for describing the mind as a dynamic, probabilistic, and context-sensitive system.
Moretto et al. (2025) studied this question.