In this performance PJ talks about a trip to Marseille to visit the self-proclaimed ‘world’s biggest Lacoste collector’. He shares why the crocodile was so significant to him as a kid growing up in the shadow of Goodison Park, and how he has recently rekindled his interest in the brand named after a French tennis player from the 1920s. He touches upon Merseyside’s love affair with Lacoste Sport tracksuits from the late 1990s and the early 2000s. It’s a story about belonging really. As that’s all we all want. However, we get it. Or maybe he just needed an excuse for a holiday?
PJ Smith (2025) studied this question.