With growing complexity in the healthcare sector, competent management education for health personnel has become essential. Croatia’s distinctive healthcare environment offers an opportunity to examine the state and needs of management education within its workforce. This study explored current practices and the perceived needs of healthcare professionals in Croatian medical institutions through a case study using semi-structured interviews. Thematic analysis and cross-case synthesis revealed notable variation in management education and a clear demand for better-organized, tailored programs addressing Croatia’s specific healthcare challenges. Participants emphasized the value of multidisciplinary cooperation and staying aligned with global trends, including digital processes, AI, robotics, simulations, and virtual reality, noting that different educational methods offer distinct advantages.
Ivković et al. (2025) studied this question.