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May 3, 2026Journal of Risk & Insurance0 citationsOpen Access

Driven by risk: Understanding reference‐dependent preferences using simulated auto racing

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JHJames HilliardAHAnnette HofmannDWDavid Weber

Key Points

  • This research investigates how reference-dependent preferences influence risk-taking behavior in simulated auto racing.
  • Analyzed data from over 56,000 simulated auto races worldwide.
  • Explored how intermediate outcomes impacted participants’ risk-taking decisions.
  • Examined changes in risk aversion and investment based on utility function kinks.
  • Participants took less risk when faced with potential losses of status.
  • Risk-taking increased with higher levels of individual investment.
  • Risk aversion intensified at certain wealth kinks, such as nearing retirement age.

Abstract

Abstract Using data from over 56,000 simulated auto races worldwide, we analyze risk‐taking at the margins, consistent with reference‐dependent preferences. We show that participants' risk‐taking changes when a desired intermittent outcome is presented, sometimes at the expense of a more favorable expected end state. Specifically, we find that intermediate kinks in the utility function induce players to take less (more) risk given opportunities to increase (lose) temporal status, providing important intuition regarding the incentives for risk‐taking at the margin of wealth kinks (e.g., retirement age, family changes, etc.). Risk aversion strengthens at kinks, but risk‐taking increases with more individual investment.

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Cite This Study

Hilliard et al. (2026) studied this question.

synapsesocial.com/papers/69f6e5f38071d4f1bdfc689ehttps://doi.org/10.1111/jori.70047
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