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Purpose. Th is paper analyzes factors most infl uencing development of creative industries (CI) in Lithuania in the context of the importance of this sector for the whole economy, using factors analysis and developing integrated CI factors assessment model. Methodology. Th e theory of creative industries does not have a systemic approach to the creative industries' description. Th ere is a lack of consolidated methodology on creative industries' impact assessment on the economy. Research factors were analyzed using methods of qualitative comparative analysis, which was made by Tosmana software. Method lets to indicate factors' infl uence on creative industries development and give recommendations about priority to strengthen factors with high and medium infl uence in order to use all the economic and social opportunities for creative industries sector development.
Martinaitytė et al. (2015) studied this question.