Pulse Entdecken nav.journalClub Debatten Trends Forschende

Join discussions, follow papers, and never miss your next session.

Download on theApp Store

Start Entdecken nav.journalClub Trends

⌘+K

Ruoh‐Nan Yan | Synapse

RY

Ruoh‐Nan Yan

Consumer Behavior in Brand Consumption and Identification

Colorado State University

About

Research focus

Consumer Behavior in Brand Consumption and Identification

Impact

74 pubs · 2,675 cites · h-index 25

Affiliations

Work Experience

Colorado State University

2008 - 2025

LIM College

2013 - 2013

University of Arizona

2004 - 2004

Publications