Pulse Explorer nav.journalClub Débats Tendances Chercheurs

Join discussions, follow papers, and never miss your next session.

Download on theApp Store

Accueil Explorer nav.journalClub Tendances

⌘+K

Yanli Jia | Synapse

YJ

Yanli Jia

Consumer Behavior in Brand Consumption and Identification

Xiamen University

About

Research focus

Consumer Behavior in Brand Consumption and Identification

Impact

28 pubs · 321 cites · h-index 9

Affiliations

Work Experience

Xiamen University

2016 - Present

Xiamen University of Technology

2024 - 2024

Taishan University

2023 - 2023

Chinese University of Hong Kong

2011 - 2017

Nanjing University

2017 - 2017

Publications