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Benjamin J. Hartmann | Synapse

BJ

Benjamin J. Hartmann

Consumer Behavior in Brand Consumption and Identification

University of Gothenburg

About

Research focus

Consumer Behavior in Brand Consumption and Identification

Impact

62 pubs · 597 cites · h-index 12

Affiliations

Work Experience

University of Gothenburg

2017 - 2025

Indiana University Bloomington

2023 - 2023

Indiana University

2023 - 2023

York University

2017 - 2017

European University Viadrina

2017 - 2017

Publications