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A. R. Harihara Shanmugam | Synapse
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A. R. Harihara Shanmugam
Consumer Behavior in Brand Consumption and Identification
ASA College
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About
Research focus
Consumer Behavior in Brand Consumption and Identification
Impact
4 pubs · 4 cites · h-index 2
Affiliations
ASA College
Work Experience
ASA College
2024 - 2024
Publications