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Kylie McMullan | Synapse

KM

Kylie McMullan

Consumer Behavior in Brand Consumption and Identification

KTH Royal Institute of Technology

About

Research focus

Consumer Behavior in Brand Consumption and Identification

Impact

9 pubs · 51 cites · h-index 4

Affiliations

Work Experience

KTH Royal Institute of Technology

2016 - 2022

Simon Fraser University

2009 - 2009

Publications