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Amitava Chattopadhyay | Synapse
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Amitava Chattopadhyay
Consumer Behavior in Brand Consumption and Identification
INSEAD
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Research focus
Consumer Behavior in Brand Consumption and Identification
Impact
144 pubs · 5,833 cites · h-index 37
Affiliations
INSEAD
Rabindranath Tagore International Institute of Cardiac Sciences
INSEAD
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