This paper explores the functional role of photography in contemporary journalistic discourse, particularly in the context of covering socially significant and traumatic events. It emphasizes that visual content, especially photography, can serve not only as an illustration of a news story but also as an independent communicative message that shapes audience perception, evokes empathy, and may prompt civic engagement. In today’s media environment, visual representation plays a decisive role in how information is perceived, making photojournalism not only an aesthetic tool but also one of cognitive, documentary, and ethical significance. The role of photography in media has been extensively examined by both international and Ukrainian scholars. Notably, Susan Sontag, in her works On Photography and Regarding the Pain of Others, analyzes the emotional and ethical implications of visualizing suffering. Roland Barthes, in Camera Lucida, conceptualizes photography as a medium of memory that represents traumatic experience. John Berger highlights its capacity to construct ideological narratives. The research of David Campbell and Allan Sekula reveals the social responsibility of photojournalism in the context of humanitarian crises. Within the Ukrainian academic discourse, important contributions have been made by Larysa Ivshyna, Nataliia Lishchynska, Svitlana Melnyk, and Oleksandr Chekmyshev, who investigate the evolution of visual content in the media and its impact on public consciousness. Thus, photography in modern journalism emerges as a powerful tool not only for informing the public but also for shaping, interpreting, and transforming social reality — especially when covering events that carry deep social, emotional, and historical resonance.
Pohrebnuk et al. (Mon,) studied this question.