Measuring Public Preferences for Strategic Choices in an Era of Great Power Competition: Taiwan as a Case Study

As the U.S.-China relationship tilts toward competition and confrontation, scholars and policymakers have focused on the strategic choices faced by the citizens of small and medium-sized countries caught between the two great powers. However, methodological deficiencies remain in how public preferences for these strategic choices are measured. This paper attempts to fill this gap by developing a new means of measuring public opinion regarding strategic choices. Using survey data collected in Taiwan in March 2023, we demonstrate how this measure is constructed and why it aligns more closely with the theoretical concept of strategic choices. Our findings indicate that preferences for different strategies in Taiwan follow a U-shaped distribution that is centered either on hedging with the United States or with China. Multivariate analyses show that factors such as the threat of China, the U.S. security commitment to Taiwan, skepticism toward the United States, confidence in Taiwan’s military, and partisanship are all correlated with public preferences for different strategies. This paper helps us understand these preferences among citizens in small and medium-sized countries and contributes to the literature on public opinion, international relations theory, and policymaking.