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Relevance. New requirements for the training of students in higher educational institutions are that acquiring only specialized professional knowledge is no longer sufficient for a future competitive specialist. It is necessary to develop such individual abilities that significantly reveal his individuality and creative potential. Goal of the work. To determine pedagogical conditions that contribute to the development of the creative potential of future specialists as a factor in the formation of their competitiveness. Objectives of the research: Based on the analysis of psychological and pedagogical literature, to find out the essence and content of the basic concepts of the study “personal competitiveness,” creative potential”; to justify the pedagogical conditions for the development of the creative potential of future specialists in the sociocultural space of higher education. Methodology . During the scientific search, the following research methods were used: systemic, analysis, synthesis, induction, deduction, generalization, comparison. Results. Based on the analysis of scientific sources, the concept of individual competitiveness is defined as a necessary set of professional and personal qualities that contribute to the possession of competitive advantages in current sociocultural conditions. The pedagogical conditions for the development of creative potential are determined as conditions for the formation of the competitiveness of a future specialist. Conclusions. Preparation for identifying and developing creative potential is possible provided that a creative learning environment is created that stimulates students' creative activity and students' motivation for creative activity.
Kilimova et al. (Fri,) studied this question.