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Advertisements are a significant form of media text in human existence since they provide a variety of local, national, and worldwide news and events. Journalists intentionally use as much ambiguity and confusion in their headlines as possible to draw readers in and pique their Curiosity about the story's overall meaning. Furthermore, different reporters will use different language.choices—words, expressions, and linguistic structures—when reporting the facts or events. In order to create distinct language representations of global events, this research examines the many linguistic decisions and structures used in the headlines of the advertisements in English language.
Hassan et al. (Mon,) studied this question.