Protecting Human Rights in The Digital Era Through the Use of Artificial Intelligence and Privacy

ABSTRACT The intersection of Artificial Intelligence (AI) and privacy in the digital era has significant ramifications for human rights. This article investigates the complex relationship between AI and privacy, analysing ethical factors, legal frameworks, and emergent issues. Developments and the responsibilities of organisations and institutions in protecting individual rights. Beginning with a review of AI technology and its uses, the conversation goes into the definition and significance of privacy in the digital domain. It scrutinises how AI systems utilise personal data, explaining potential privacy dangers and ethical dilemmas. Legal frameworks and international standards governing privacy and AI are addressed, underlining the importance of regulatory compliance and global cooperation. Differential privacy and federated learning are two examples of privacy-preserving AI technologies that are being investigated as ways to protect user privacy in the face of big data proliferation. Transparency, justice, and accountability are among the ethical precepts that underpin AI development and are highlighted as crucial protections against invasions of privacy. In order to preserve privacy as a basic human right in the digital age, this paper promotes an all-encompassing approach to AI governance that is based on moral standards and legal protections. Keywords: Roles, Awareness, Privacy, Human Rights, and Artificial Intelligence.