From Interactions to Investments: Using Data-Driven Design to Prove Game Potential

Key Points

• The aim is to explore how interaction design and evaluation techniques influence game potential and player experience.
• Gathered perspectives from game practitioners on interaction design processes
• Analyzed evaluation techniques in game development
• Examined the influence of technology advancement on player experiences
• Highlighted the importance of design techniques in enhancing player engagement
• Demonstrated how constraints and infrastructure impact game design
• Showed that thoughtful evaluation can uncover new potential for games