Entrepreneurship in tourism plays a vital role in fostering economic growth, employment generation, innovation, and sustainable development, particularly in regions rich in natural, cultural, and heritage resources. The tourism sector offers diverse opportunities for entrepreneurial activities such as accommodation services, travel agencies, tour operations, transport services, event management, eco-tourism, adventure tourism, and community-based tourism enterprises. Tourism entrepreneurs act as catalysts by identifying market gaps, mobilizing local resources, adopting innovative business models, and enhancing visitor experiences while contributing to regional development. This study examines the concept, scope, and significance of entrepreneurship in tourism, with emphasis on its contribution to income generation, poverty alleviation, and inclusive growth. It also explores the factors influencing tourism entrepreneurship, including government policies, infrastructure, access to finance, technological advancement, skill development, and socio-cultural environment. Furthermore, the study highlights emerging trends such as digital tourism platforms, sustainable and responsible tourism practices, and experiential tourism, which are reshaping entrepreneurial opportunities in the sector. The abstract underscores the challenges faced by tourism entrepreneurs, such as seasonality, high competition, regulatory barriers, environmental concerns, and vulnerability to external shocks like pandemics and geopolitical conflicts. The study concludes that strengthening tourism entrepreneurship through supportive policies, capacity building, innovation, and sustainability-oriented strategies is essential for enhancing the resilience and long-term competitiveness of the tourism industry.
Prasad et al. (Thu,) studied this question.
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