The Effects of Viewing Motivation and Attitude Toward Nursing Profession-Related YouTube Content on Major Satisfaction and Career Preparation Behaviors Among Nursing Students

Key Points

• This research examines how viewing motivation and attitudes towards nursing-related YouTube content influence major satisfaction and career preparation behaviors among nursing students.
• Descriptive correlation study design
• Data collected from 134 nursing students via structured questionnaires
• Data analysis using SPSS WIN 25.0, including frequency and correlation analysis, t-test, ANOVA, Scheffe post-hoc tests, and multiple regression analysis
• YouTube viewing motivation significantly affects both major satisfaction and career preparation behaviors in nursing students.
• Variables such as gender, career confidence, and nursing image also significantly influence major satisfaction.
• Viewing motivation and career certainty significantly impact career preparation behaviors, while viewing attitude does not show a significant effect.