With an upsurge in both online communication and societal turbulence, universities and educational systems face pressing challenges, including respect for diverse opinions and fostering civil discourse among students. To address this, a novel language-focused approach has been developed that uniquely integrates the concepts of polite speech culture with reflexive competence, providing both theoretical and practical insights into improving digital and educational communication. These objectives, thought to be especially pertinent in contemporary contexts, are now approached through a new methodological lens that promotes wider consideration. The broader conceptual framework encompasses a unified structure and cultural perspective. This study contributes by offering a theoretically grounded model that explicates the interaction between polite speech culture and reflexive competence, highlighting mechanisms that enhance communication effectiveness in educational and social media environments. The interactions of multiple factors at different levels impose further modifications to established concepts, extending their relevance to a wider variety of contexts. Such a wide-ranging framework supports endeavors across education and social media to impart an awareness of people’s rights to communicate freely and respectfully, as expressed through organized respect knowledge and speech skills.
Najmutdinova et al. (Tue,) studied this question.