Abstract The aim of this study is to identify the relationship between the level of digital literacy among the population and the innovation activity of enterprises across different regions of Kazakhstan. The research is motivated by the growing significance of digital competencies in enhancing innovation capacity, particularly in the context of regional disparities in technological readiness. A mixed-method approach was applied, including correlation analysis and structural equation modeling (SEM), using regional statistical data for the period 2021-2023. Key variables included R p = 0.207) support the adequacy of the analytical framework. These findings point to the importance of developing tailored strategies at the regional level – ones that address specific digital skill gaps and innovation barriers. The study offers practical implications for policymakers and enterprise leaders seeking to strengthen regional innovation ecosystems through targeted digital development.
Sadenova et al. (Thu,) studied this question.