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In recent years there are significant advancements in communication technologies that have a direct impact on any business. Different digital technologies such as cloud, data managements, mobile applications, manufacturer software and analytics are a creating new technology revolution - digital transformation of organizations. Fashion and clothing are one of the fastest-growing online categories, but also the slowest one to adopt new technologies. Retailers play a significant role in fashion supply chain management. The aim of the study is to analyze how new digital technologies have impacted on sustainability in fashion retail and to evaluate possibilities of fashion retailers to incorporate sustainability issues.
Bulovic et al. (Tue,) studied this question.
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