When do older adults consider the internet? An exploratory study of benefit perception

Perceptions and experiences of both usability and usefulness can motivate or discourage older adults to use the internet. The present study explores older adults' perceptions of internet usefulness, or benefit. Thirty older internet users and non-users aged 60-74 years evaluated traditional media and internet applications for different communication purposes in their everyday lives. The participants were divided into three groups with different levels of experience. Both the amount of internet experience and the goal of the communication seemed to have affected their judgments. Experienced users valued internet applications more highly than less- and non-experienced users, in general. However, both users and non-users of the internet mentioned merits of the internet depending on the goal of the communication and the establishment of the medium in one’s social environment. The goal-dependent differentiation of media evaluations within each of the three groups suggested a benefit-driven approach of media by older adults.