New Wine in Old Wineskins: Promoting Political Reforms through the New European Neighbourhood Policy*

The EU's newly launched European neighbourhood policy (ENP) is a fascinating case study in organizational management theory of how the Commission strategically adapted enlargement policies to expand its foreign policy domain. From the use of action plans, regular reports and negotiations to the larger conceptualization and use of socialization and conditionality, the development of the policy shows significant mechanical borrowing from the enlargement strategies. Given the lack of the membership carrot, the question is whether such adaptation from enlargement can promote political reforms in the ENP countries, which are generally poor, often autocratic and, in some cases, embroiled in domestic conflicts. This article traces the development of the policy and assesses prospects for human rights and democracy reforms.