January 1, 2004

Competition, Circulation and Advertising

SLStephen LacyMichigan State University HMHugh J. MartinCalifornia Institute of Technology

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Resumen

This article reviews academic literature about the impact of competition on newspaper circulation and advertising. It suggests some principles about competition and the long-run performance of daily circulation newspapers.

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Cite This Study

Lacy et al. (Thu,) studied this question.

synapsesocial.com/papers/6a194edfdec6c1694ed95dc5 https://doi.org/https://doi.org/10.1177/073953290402500103

Also Consider

Synapse has enriched 5 closely related papers on similar clinical questions. Consider them for comparative context:

1Competition for Circulation Among Japanese National and Local Daily Newspapers2002 · 16 citations
2The economics and regulation of United States newspapers1993 · 61 citations
3Journalists' Perceptions of How Newspaper and Broadcast News Competition Affects Newspaper Content1996 · 46 citations
4A Study of Civil Disorder: The Effect of News Values and Competition on Coverage by Two Competing Daily Newspapers1991 · 6 citations
5Daily and Weekly Penetration in Non-Metropolitan Areas of Michigan1993 · 6 citations

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