June 1, 1984

Basic Cognitive Ability Measures as Predictors of Consumer Information Processing Strategies

NCNoël CaponColumbia University RDRoger T. DavisWestern University

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Resumen

The performance of adult females on information acquisition tasks is shown to be related to their performance on information integration tasks; both are shown to be related to basic measures of cognitive ability derived from formal operations theory.

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Capon et al. (Fri,) studied this question.

synapsesocial.com/papers/6a20f449fd936e2c9649e4e4 https://doi.org/https://doi.org/10.1086/208991

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4Effects of Prior Knowledge and Experience and Phase of the Choice Process on Consumer Decision Processes: A Protocol Analysis1980 · 1,354 citations
5Subjects' Information Processing in Information Display Board Studies1978 · 20 citations

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