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June 1, 1984Journal of Consumer Research

Basic Cognitive Ability Measures as Predictors of Consumer Information Processing Strategies

Noël Capon Roger T. Davis

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Abstract

The performance of adult females on information acquisition tasks is shown to be related to their performance on information integration tasks; both are shown to be related to basic measures of cognitive ability derived from formal operations theory.

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Capon et al. (1984) studied this question.

synapsesocial.com/papers/6a20f449fd936e2c9649e4e4 https://doi.org/10.1086/208991

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