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Thorsten Hennig‐Thurau | Synapse

TH

Thorsten Hennig‐Thurau

Consumer Behavior in Brand Consumption and Identification

University of Münster

About

Research focus

Consumer Behavior in Brand Consumption and Identification

Impact

212 pubs · 22,388 cites · h-index 53

Affiliations

Work Experience

University of Münster

2010 - 2025

University of Cologne

2016 - 2016

City, University of London

2007 - 2014

Lead City University

2012 - 2012

Bauhaus-Universität Weimar

2003 - 2010

Publications